My group members Laura, Katrina and I decided to do our Media Mapping Project on CanWest Global Communications. When we met, we didn’t know whether or not to do big companies like Disney ©, so we decided to stick to our Canadian roots instead. Laura, Katrina and I mapped out the company and the different branches they own on a Bristol board. Here is what we got:
CanWest Global
Broadcasting/Cable
Global Television Network
DejaView
Fox Sports World Canada
Mystery TV
TVtropolis
X-Treme Sports
Internet
CanWest Entertainment
Canada.com
Publishing
Calgary Herald
Edmonton Journal
Montreal Gazette
National Post
Ottawa Citizen
Vancouver Sun
We decided on this information to be used, and as we printed out all the necessary company logos and information for our web, Laura volunteered to take the poster home and put it all together on a Bristol board. We learned that major companies are owned by even bigger companies who take earn a portion of their shares. We also learned that a company is never really alone and is linked to some of familiar names in the industry.
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